VIDEO: Five districts in Ithra Dubai’s DEP project near completion

Property development giant Ithra Dubai’s Deira Enrichment Project (DEP) is in its final stages of completion for districts 1, 2, 3, 11, and 13 in Phase 1 of its development.

The mixed-use districts offer a blend of commercial office space, residential, retail spaces, and abundant parking. Districts 11 and 13 house the Gold Souk Extension and have been designed to suit the needs of gold and precious stones merchants.

When complete, Phase 1 of DEP will accommodate 50 mixed-use buildings incorporating 2,200 residential units, 416 commercial units, 843 retail outlets, food and beverage (F&B) units, eight hotels, with more than 1,450 rooms and serviced apartments, rooftop experiences, waterfront promenade, neighbourhood parks, and several multi-storey car parks.

The five districts that are reaching completion account for 311 retail spaces, 317 office units, 977 residential apartments, and 573 hotel rooms and serviced apartments. The districts also have ample parking to accommodate residents and visitors.

Construction is also progressing on a transportation hub containing a multi-storey car park and connections to metro lines, which aim to alleviate congestion in Deira, as well as serve the area by increasing traffic flow and commuting capacity in and out of the area.

The Deira Enrichment Project encompasses the Waterfront Market, DEP Phase 1 and 2, and the Gold Souk Extension which is currently slated to open at the beginning of 2021.

DEP aims to revitalise the emirate’s original community centre and trading hub. The project offers a complete lifestyle solution by anticipating the needs and wants of individuals, families, and businesses.

The development while adopting a modern approach to design and functionality will preserve Deira’s charm and enduring entrepreneurial spirit.

Historically, Deira has provided homes and places of business for some of Dubai’s oldest expat communities.  

Commenting on the progress of the development, the executive director of Asset Management at Ithra Dubai, Lachlan Gyde, said: “The impending completion of these five districts within Phase 1 of DEP is a significant milestone for us at Ithra Dubai. We see this project as an embodiment of the Dubai Vision as it promotes environmental sustainability and enables social benefit for the Dubai community.”

He added: “DEP is a wholistic development where the community can live, work and enjoy leisure time in landscaped green spaces throughout the development. Outside of the carefully designed and developed commercial, residential, and retail spaces, this is an element that I think will be most rewarding to the community and visitors.”


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